Hybrid Cars - Pros & Cons

How can hybrid car makers earn a profit

It is an age-old rule of business that you have to give what the customers want before seeking what you want from the customers. If you want lots of profits, you cannot expect the customer to give this to you as a precondition of your service or product. Just take the example of Henry Ford and the manner in which he popularized the automobile in America. When he introduced the assembly line system, he quickly realized that the customer base in America that could afford automobiles was not very high. In such a scenario, it was obvious that the huge volumes of production would not result in high profits.

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